The Design of Everyday Things

The Design of Everyday Things Review

This is the classic text on design. All players in the tech industry need to read this. An early quote," Each time a new technology comes along, new designers make the same horrible mistakes as their predecessors. Technologists are not noted for learning from the errors of the past. They look forward, not behind, so they repeat the same problems over and over again."

Norman spent a lot of time in Apple's early days as VP Advance Products Group, and the rest is history. A fascinating easy to read writer, he fills the book with concrete examples of horrid mis design, drawn from all around us. And he is right, present wireless devices are horrid. While reading this you will become sensitized as to how bad design permeates our life. From the huge (Chernobyl and Challenger) to the almost trivial (bathroom taps), you will start to see what he sees. Computer programs of course come in for a lot of abuse. (My favorite is the brutal treatment we receive from telco and Revenue Canada voice mail systems. Enjoy. (He has other books , Emotional Design, The Design of Future Things and Living With Complexity) By the way his website [...] is a bit of a surprise. a sample of his writing [...]

The Design of Everyday Things Overview

Donald Norman's best-selling plea for user-friendly design, with more than 175,000 copies sold to date, is now a Basic paperback.

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

The Design of Everyday Things Specifications

Anyone who designs anything to be used by humans--from physical objects to computer programs to conceptual tools--must read this book, and it is an equally tremendous read for anyone who has to use anything created by another human. It could forever change how you experience and interact with your physical surroundings, open your eyes to the perversity of bad design and the desirability of good design, and raise your expectations about how things should be designed.

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Everyday Foods in War Time

Everyday Foods in War Time Review

Everyday Foods in War Time Overview

Kindle Edition of the book Everyday Foods in War Time by Mary Swartz Rose

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Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life

Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life Review

This is a terrific book written by two prominent researchers in the field of game theory who decided to bring their area of expertise to the masses. It fully deserves its bestseller status for distilling many of the most important concepts from game theory into a math-free format, with plenty of salient applications. Anyone who enjoys this book should be able to take something useful from it.

Thinking Strategically was required as a supplementary text in a game theory course I took as an undergrad; while I enjoyed the notation-heavy textbook, Osborne's An Introduction to Game Theory, Dixit and Nalebuff are beyond comparison in their ability to distill complicated problems into simple, intuitive solutions.

Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life Feature

• ISBN13: 9780393310351
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life Overview

The international bestseller—don't compete without it! A major bestseller in Japan, Financial Times Top Ten book of the year, Book-of-the-Month Club bestseller, and required reading at the best business schools, Thinking Strategically is a crash course in outmaneauvering any rival. This entertaining guide builds on scores of case studies taken from business, sports, the movies, politics, and gambling. It outlines the basics of good strategy making and then shows how you can apply them in any area of your life.

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