Sunday, October 24, 2010

The Design of Everyday Things

The Design of Everyday Things Review



This is the classic text on design. All players in the tech industry need to read this. An early quote," Each time a new technology comes along, new designers make the same horrible mistakes as their predecessors. Technologists are not noted for learning from the errors of the past. They look forward, not behind, so they repeat the same problems over and over again."

Norman spent a lot of time in Apple's early days as VP Advance Products Group, and the rest is history. A fascinating easy to read writer, he fills the book with concrete examples of horrid mis design, drawn from all around us. And he is right, present wireless devices are horrid. While reading this you will become sensitized as to how bad design permeates our life. From the huge (Chernobyl and Challenger) to the almost trivial (bathroom taps), you will start to see what he sees. Computer programs of course come in for a lot of abuse. (My favorite is the brutal treatment we receive from telco and Revenue Canada voice mail systems. Enjoy. (He has other books , Emotional Design, The Design of Future Things and Living With Complexity) By the way his website [...] is a bit of a surprise. a sample of his writing [...]




The Design of Everyday Things Overview


Donald Norman's best-selling plea for user-friendly design, with more than 175,000 copies sold to date, is now a Basic paperback.

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.


The Design of Everyday Things Specifications


Anyone who designs anything to be used by humans--from physical objects to computer programs to conceptual tools--must read this book, and it is an equally tremendous read for anyone who has to use anything created by another human. It could forever change how you experience and interact with your physical surroundings, open your eyes to the perversity of bad design and the desirability of good design, and raise your expectations about how things should be designed.

Available at Amazon Check Price Now!




*** Product Information and Prices Stored: Oct 24, 2010 07:31:05

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